WideOrbit, Comscore Team Up To Expand Automated TV Buying

Comscore and WideOrbit said they have expanded their relationship to further automate TV buying and selling. (Image credit: WideOrbit) WideOrbit will be adding TV information from Comscore to transact and target TV campaigns on an automated basis across markets and demographics. WideOrbit’s platform enables the automated buying and selling […]

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