DoubleVerify Earns MRC Accreditation for Independent Third-Party Viewability Reporting on YouTube

DoubleVerify , a leading software platform for digital media measurement, data, and analytics, today announced it is the first to earn accreditation by the Media Rating Council (MRC) for its independent, third-party calculation, and reporting of YouTube video viewability, for desktop and mobile (web and app) using Google’s Ads […]

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